It's how I spend my free time–📚👏

I'm an avid reader. I love to learn.

I'm constantly fascinated by the state of humans, both in the past and of today. The unknown path that is the future is ultimately driven by uncertainty and our humanity. As a human in this beautiful world, all I can do is try to make sense of everything around me the best I can and push it towards my design.

I've read many books, but these are the ones that has changed my thinking and I think are worth the space on your bookshelf.

 
 
HBR 10 Must Reads 2018   Harvard Business Review  To design for the future is to know today. Great articles about businesses and their place in the competitive market, what describes loyal users in 2018, and the reprecussions of design thinking.

HBR 10 Must Reads 2018
Harvard Business Review

To design for the future is to know today. Great articles about businesses and their place in the competitive market, what describes loyal users in 2018, and the reprecussions of design thinking.

Microinteractions   Dan Saffer  There's a lot of care and consideration when making components such as buttons, forms, etc. Our jobs as designers is not only to decide that these elements are used on a page or functionality, but to also consider their states of use: before, during, and after user interaction.

Microinteractions
Dan Saffer

There's a lot of care and consideration when making components such as buttons, forms, etc. Our jobs as designers is not only to decide that these elements are used on a page or functionality, but to also consider their states of use: before, during, and after user interaction.

Homo Sapiens   Yuval Noah Harari  If you haven't had the time to learn about our origins, this is the best book out there to compensate. Not only does it give us a history lesson, it gives us an in depth, psychological view about why we did what we did and how it affected everything else.

Homo Sapiens
Yuval Noah Harari

If you haven't had the time to learn about our origins, this is the best book out there to compensate. Not only does it give us a history lesson, it gives us an in depth, psychological view about why we did what we did and how it affected everything else.

 
Managing Oneself   Peter Drucker  If you've never divulged in self-help books want to but don't know where to start, I highly recommend this tiny enlightenment. How do you want to define yourself? How will you let others see you? Who is it that you want to see when you look in the mirror?

Managing Oneself
Peter Drucker

If you've never divulged in self-help books want to but don't know where to start, I highly recommend this tiny enlightenment. How do you want to define yourself? How will you let others see you? Who is it that you want to see when you look in the mirror?

Articulating Design Decisions   Tom Greever  I'm always trying to see if I can communicate better especially articulating a particular design. Not only does this book help you with that, but also how to gain confidence with your coworkers, how to respond to criticism, and how listening will gain you the upper hand.

Articulating Design Decisions
Tom Greever

I'm always trying to see if I can communicate better especially articulating a particular design. Not only does this book help you with that, but also how to gain confidence with your coworkers, how to respond to criticism, and how listening will gain you the upper hand.

Strategic Management of Technological Innovation   Melissa Schilling  This book is rich in recent case studies for which it describes modern companies of today and how they foster, compete, and saturate the market with innovations that change their respective industries and obliterate incumbents. If you've heard of the saying "disrupting the industry", this book shows the factors that led to these business decisions.

Strategic Management of Technological Innovation
Melissa Schilling

This book is rich in recent case studies for which it describes modern companies of today and how they foster, compete, and saturate the market with innovations that change their respective industries and obliterate incumbents. If you've heard of the saying "disrupting the industry", this book shows the factors that led to these business decisions.

UX Strategy   Jaime Levy  You can't separate UX from business strategy, and this book shows you exactly why. Not only are you basing your experiences around the user, but the guideline is through the business's strategic intent. It shows you how to carefully realize your company's business climate and create actionable plans in our digitized world.

UX Strategy
Jaime Levy

You can't separate UX from business strategy, and this book shows you exactly why. Not only are you basing your experiences around the user, but the guideline is through the business's strategic intent. It shows you how to carefully realize your company's business climate and create actionable plans in our digitized world.

Hooked   Nir Eyal  Habits are a very powerful tool to pull in users. This is basics for any product designer. It should be one of the biggest considerations when designing a product.

Hooked
Nir Eyal

Habits are a very powerful tool to pull in users. This is basics for any product designer. It should be one of the biggest considerations when designing a product.

Content Strategy Toolkit   Meghan Casey  As designers, we design around information. Whether that information is visible as text, images, media or what is  not  said, we convey context. This nifty book teaches you how to organize all that information effectively with the added consideration of stakeholders.

Content Strategy Toolkit
Meghan Casey

As designers, we design around information. Whether that information is visible as text, images, media or what is not said, we convey context. This nifty book teaches you how to organize all that information effectively with the added consideration of stakeholders.

 
 

Have books to recommend? I'm always looking to expand my horizons.
Email me (hello@patriciapuno.com) a suggestion!